Brasil Telecom Taps IBM and Narus to Accurately Identify Revenue19 February 2006
IBM and Narus announced todaythat Brasil Telecom, one of the largest telecommunications companies inBrazil, has implemented the industry's first solution to effectively helpidentify and collect unclaimed revenues generated across networks, known inthe industry as "revenue leakage." Using IBM BladeCenter and Narus'carrier-class IP traffic analysis system, Brasil Telecom can nowefficiently manage revenue streams across services running on theirnetworks.
With the emergence of next generation IP services such as VoIP, IPTV andother new services delivered as part of the IP Multimedia Subsystem (IMS)architecture, telecommunications providers across the globe are facingdifficulty in monitoring the traffic produced by these unmanaged services.This can lead to financial integrity issues due to the difficulty inproperly identifying and accounting for the source of all revenues acrossthese networks.
Based on IBM BladeCenter and NarusAnalyze software, Brasil Telecom hasimplemented the industry's first solution to effectively manage and analyzeinterconnect traffic in real-time to equitably distribute revenues based onthe type of service, where it originated, and who consumed it.
The IBM and Narus solution is designed to conduct high performance usagepattern analysis of all IP interconnect traffic and generate monthlycontent-based billing for telecommunication providers based on the type andvolume of traffic. The solution effectively captures data across networks,stores it to an IBM DB2 data warehouse utilizing over 300 GB of IBM networkattached storage, and then processes the data with IBM Alphablox softwareto generate content-based invoices for telecommunications providers withinthe interconnect group in question.
With more than 10.5 million telephone lines installed, Brasil Telecom isone of the largest telecommunications companies in Brazil. It was createdfrom the merger of numerous smaller companies and now operates acrossapproximately one-third of the nation, ranking as the largesttelecommunications company in the south and central-east regions. Inaddition to basic telephone service, Brasil Telecom offers long distanceand international calling, and it recently added mobile phone services.
"As telecommunications service providers move into the future, a greaterpercentage of our business models will rely on our ability to profitablydeliver high-quality IP services such as VoIP and IPTV," said RicardoFernandez, director of Business Operations, Brasil Telecom. "This newrevenue sharing reference platform will allow Brasil Telecom and the restof the industry to address the issue of the hundreds of millions of dollarslost due to revenue leakage."
"Virtually every telecommunications service provider in the world faces theissue of accurate identification of revenue distribution as they moveforward to offer IP services on next generation Networks," said ScottFirth, director, IBM Systems and Technology Group. "The solution IBM andNarus has implemented for Brasil Telecom serves as a model for othertelecoms around the world to help accurately identify all sources ofrevenue and ensure revenue integrity."
"The revenue sharing platform developed by IBM and Narus is an example ofthe power and flexibility of our carrier-class system," said Greg Oslan,president and CEO of Narus. "At the heart of the architecture we havedeveloped for Brasil Telecom is our system's ability to capture, analyzeand correlate any IP traffic across the entire network at multi-gigabitspeeds."
About Brasil Telecom
Brasil Telecom S.A. provides local, intra-regional long distance, network,data communication and other value-added services to the states of Acre,Rondonia, Mato Grosso, Mato Grosso do Sul, Tocantins, Goias, SantaCatarina, Parana, and Rio Grande do Sul, as well as the Federal District.This operating area covers 23% of the population (over 40 million people),25% of the Brazilian GDP (approximately R$276 billion in 2001) and 33% ofthe nation's territory (nearly 2.8 million km2).
About Narus
Narus, Inc. provides ultra-high performance IP Management and Security forthe largest carrier and government networks in the world. The Narus IPsystem offers a "Total Network View" through the real-time collection andanalysis of one to billions of packets across multiple networks at up toOC-192 rates to enable IP applications such as security, traffic andcustomer analysis, monitoring, and billing. Narus' customer list includesU.S. Cellular, T-Mobile, AT&T, Korea Telecom, KDDI, Telecom Egypt, SaudiTelecom, Vodafone and many others. For more information, please visitwww.narus.com.
About IBM
IBM is the world's largest information technology company, with 80 years ofleadership in helping businesses innovate. Drawing on resources from acrossIBM and key Business Partners, IBM offers a wide range of services,solutions and technologies that enable customers, large and small, to takefull advantage of the new era of e-business. For more information aboutIBM, visit www.ibm.com.
Media contacts:Vineeta DuraniIBM Corporation415-545-2350vdurani@us.ibm.com
Susannah BeckwithSchwartz Communications for Narus415-512-0770sbeckwith@schwartz-pr.com
SOURCE: IBM
Source: marketwire
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