InfoWorld Honors Omniture SiteCatalyst 12 as the 2006 Web Analytics Technology of the Year Winner8 January 2006
Omniture, the largest and fastest-growing provider
of on-demand Web analytics and online marketing services, today announced
that SiteCatalyst 12, the latest version of the company's Web analytics
product, was selected by InfoWorld magazine as 2006 Technology of the Year
in the Web Analytics category. Recognizing a Web analytics product as a
Technology of the Year winner is a first for InfoWorld and a testament to
Omniture's technology leadership, as well as the rising importance of Web
analytics to the IT community. Each year InfoWorld recognizes the top
technologies that made the greatest impact on enterprise IT strategies
during the past year. InfoWorld's 2006 Technology of the Year Award
winners represent the best products defining, and often redefining, the
role of IT and resulting business impact.
SiteCatalyst 12 won top honors among four Web analytics solutions
considered from vendors including WebSideStory, Coremetrics and WebTrends.
SiteCatalyst 12 provides companies with accurate and reliable Web data,
disseminating integrated and accessible information across an entire
organization -- from the CEO to the marketing analyst. As a result,
SiteCatalyst helps companies align online performance with marketing
objectives, forecast Web site activity more accurately and integrate
business initiatives -- all with a single application.
"By making Web performance data more accessible and easier to analyze,
Omniture's offering is now perhaps the best solution in helping you
understand -- and leverage -- how visitors use your site," said Mike Heck,
contributing editor for the InfoWorld Test Center, in his June 2005 review
of SiteCatalyst 12.
"We've invested years of research and development into SiteCatalyst 12 to
provide the best Web analytics solution on the market. By working closely
with customers and partners, we've been able to help enterprises of all
sizes and verticals significantly boost ROI, drive company growth and
successfully enhance their customers' online experience," said Josh James,
CEO and co-founder of Omniture. "Being honored with an InfoWorld Technology
of the Year award further validates our vision for helping customers reap
the benefits of their online marketing investments."
The InfoWorld Technology of the Year report appears at
www.InfoWorld.com/3754, as well as in the publication's Jan. 2, 2006 print
edition.
About Omniture
Omniture, Inc., headquartered in Orem, Utah, is the pioneer of on-demand
Web analytics technology that delivers the essential intelligence needed by
Web commerce leaders and innovators to drive the business decisions that
increase ROI. Omniture is the largest on-demand Web analytics provider by
revenue, and Omniture's SiteCatalyst is the most mature and comprehensive
technology on the market, offering industry leading scalability and
flexibility combined with an intuitive user interface. Omniture is the only
company in its market to offer a complete Web analytics platform that
combines instant response times with the power to view Web data across any
dimension. In addition, Omniture offers knowledgeable professional service
teams, experienced in helping customers determine the questions they must
ask to arrive at the answers they require. Proof of its world-class
technology and outstanding team, Omniture has the highest level of retained
and satisfied customers in the market, including eBay, AOL, Wal-Mart,
Gannett, Microsoft, Oracle, Apple, GM and HP. www.omniture.com.
About InfoWorld Media Group
InfoWorld Media Group helps senior technologists connect technology and
business strategy for maximum impact at their organizations. Through
integrated channels including online, events, demand generation and a
weekly print magazine, InfoWorld reaches the most influential senior-level
information technologists -- those who drive their enterprises' strategies
and technology purchases. Powered by a continued investment in an
independent Test Center, InfoWorld analysts and editors provide both
hands-on analysis and evaluation, as well as expert commentary on issues
surrounding emerging technologies and products. Visit InfoWorld at
www.InfoWorld.com.
Omniture Press Contacts
Andrew Watson
801.932.7386
Email Contact
Marisa Lam
650.762.2883
Email Contact
SOURCE: Omniture
Source: marketwire
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