Internet Retailer Honors Omniture Customers Among Top 50 Retailing Sites

Omniture, the largest and fastest-growing provider

of on-demand Web analytics and online marketing services, congratulates

customers chosen to appear on Internet Retailer magazine's "Best of the Web

Top 50 Retailing Sites." Selected by consultants, analysts and the

magazine's Editorial Board of Advisers -- consisting of expert and

experienced online retailers -- the Top 50 are chosen independent from any

influence by advertisers or vendors.

Compared to other Web analytics providers, Omniture had the most customers

appearing on this year's Top 50 list. In addition, Omniture was the only

Web analytics provider to have customers represented in each of the seven

categories. Among the recognized companies using Omniture's solution

include brand leaders such as American Greetings, eBay, HP Shopping, Sony

and Timberland.

According to Internet Retailer, "What [the Top 50 companies] hold in common

is an understanding of the crucial role of the Web in today's retail

environment and in their companies' overall strategies for success."

Omniture's SiteCatalyst solution plays a large part in providing the

crucial information companies need to better maximize their online revenue.

Retailers using SiteCatalyst technology evaluate Web site activity to

determine the best way to assist visitors through the shopping process,

increasing the effectiveness of their Web strategies. Also based on

SiteCatalyst data, companies can determine which elements are producing the

desired traffic and site penetration, and adjust ads, banners, promotions,

etc. accordingly. Internet Retailer further states, "The sites that stand

at the top of the heap are those that know their customers and what they

want and that make it easy for shoppers to find what they're looking

for..."

"We are proud to provide an analytics solution that meets the online

marketing needs of so many high-caliber companies," said Josh James, CEO

and co-founder of Omniture. "We congratulate our customers who were

selected for the Best of the Web Top 50 and we are dedicated to continue

delivering the information their decision-makers need to succeed in their

online marketing endeavors."

About Omniture

Omniture, Inc., headquartered in Orem, Utah, is the pioneer of on-demand

Web analytics technology that delivers the essential intelligence needed by

Web commerce leaders and innovators to drive the business decisions that

increase ROI. Omniture is the largest on-demand Web analytics provider by

revenue, and Omniture's SiteCatalyst is the most mature and comprehensive

technology on the market, offering industry leading scalability and

flexibility combined with an intuitive user interface. Omniture is the only

company in its market to offer a complete Web analytics platform that

combines instant response times with the power to view Web data across any

dimension. In addition, Omniture offers knowledgeable professional service

teams, experienced in helping customers determine the questions they must

ask to arrive at the answers they require. Proof of its world-class

technology and outstanding team, Omniture has the highest level of retained

and satisfied customers in the market, including eBay, AOL, Wal-Mart,

Gannett, Microsoft, Oracle, Apple, GM and HP. www.omniture.com

Omniture Press Contacts

Andrew Watson

801.932.7386

Email Contact

Marisa Lam

650.762.2883

Email Contact

SOURCE: Omniture

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