Nvidia News: NVIDIA® GoForce® 5500 Brings the World of Digital Entertainment to Mobile Phones13 February 2006
NVIDIA Corporation (Nasdaq: NVDA), the worldwide leader in programmable graphics processor technologies, today unveiled the NVIDIA GoForce 5500 handheld graphics processing unit (GPU)—the industry’s first handheld GPU to enable true, fluid digital TV, high-fidelity surround sound, rapid multi-shot photography, and console-class 3D graphics. For many years, these capabilities have been the domain of function-specific devices such as the home entertainment system, the digital still camera, or the Sony® Playstation®. Today, this new GPU brings all these features, and more, to the mobile phone.
"High-quality multimedia services are a key revenue growth driver for the world’s carriers and content providers and we believe we’ll see significant uptake of these services in 2006," said Mario Morales, semiconductor analyst for IDC. "Companies like NVIDIA, whose products deliver compelling and tangible improvements to the overall end user experience of these new services, are well placed to take advantage of this surge in demand."
The newest member of the NVIDIA GoForce family of handheld GPUs, the NVIDIA GoForce 5500 delivers a host of multimedia features, including:
True, fluid digital TV and video
The industry’s first handheld GPU to playback H.264, WMV9 and MPEG-4 video up to D1 resolution1 at 30 frames per second (fps)
Compatible with major mobile TV standards including DVB-H, ISDB-T, and DMB networks
High Fidelity Surround Sound
The industry’s first handheld surround sound processor to deliver an immersive audio experience in the palm of a hand
Crossfade and multistream technologies help to prevent annoying breaks between songs and music cut out when the ringtone is activated
Console-class 3D gaming
Experience console-class games, such as Quake III Arena, at unrivalled speeds on a handheld device
3X the performance of the previous generation2
Sharp, crystal clear digital photography
Rapid multi-shot capabilities so users never miss a photo
Support for up to 10 megapixel resolution
Ultra-low power consumption
Dedicated low-power hardware design delivers more hours of entertainment on the phone with less drain on the talk time
"The introduction of the NVIDIA GoForce 5500 handheld GPU marks the beginning of a new era for 3G mobile phones," said Michael Rayfield, general manager of the handheld GPU group at NVIDIA. "The NVIDIA GoForce 5500 GPU delivers high-quality video playback and capture, high-resolution camera support, and stunning 3D graphics—all at impressive performance levels that we believe consumers are going to demand in the next generation of mobile devices."
Phones based on the NVIDIA GoForce 5500 handheld GPU are expected to be available from key handset manufacturers before the 2006 holiday season.
For more information on the NVIDIA GoForce family of handheld GPUs, please visit: http://www.nvidia.com/page/handheld.html
1 D1 resolution is 700 X 480 (NTSC) and 720 X 576 (PAL)
2 GoForce 5500 is up to 3x the performance of GoForce 4800 as measured by the single texture fill-rate test in 3DMark®Mobile 06.
NVIDIA Corporation
NVIDIA Corporation is the worldwide leader in programmable graphics processor technologies. The Company creates innovative, industry-changing products for computing, consumer electronics, and mobile devices. NVIDIA is headquartered in Santa Clara, California and has offices throughout Asia, Europe, and the Americas. For more information, visit www.nvidia.com.
Certain statements in this press release including, but not limited to, benefits, features, performance and capabilities of the NVIDIA GoForce 5500 personal theater processor, 2006 as the year in which demand for entertainment on mobile phone will dramatically increase, the demand by consumers for products with the features, benefits and performance of the NVIDIA GoForce 5500 personal theater processor, and the anticipated availability of phones containing the NVIDIA GoForce 5500 personal theater processor are forward-looking statements that are subject to risks and uncertainties that could cause results to be materially different than expectations. Such risks and uncertainties include, but are not limited to, delays in ramping new products into production, decrease in demand for or interest in portable entertainment systems, manufacturing defects, software bugs, incompatibility of technologies, loss in performance when products are integrated, reliance on third-party manufacturers, the impact of competitive products and pricing alternatives, development of new and faster GPUs, changes in industry standards and interfaces, our dependence on third-party developers and publishers and other risks detailed from time to time in the NVIDIA reports filed with the Securities and Exchange Commission including its Form 10-Q for the quarter ended October 30, 2005. These forward-looking statements speak only as of the date hereof. NVIDIA disclaims any obligation to update these forward-looking statements.
For further information, contact:
David Higham
NVIDIA Corporation
(408) 486-8287
dhigham@nvidia.com
Source: nvidia.com
All trademarks and copyrighted information contained herein are the property of their respective owners.
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