Spansion Enters NAND Cellular Phone Market With Launch of MirrorBit(TM) ORNAND(TM) Solutions21 January 2006
Spansion Inc. (Nasdaq: SPSN), one of the world's largest providers of Flash memory solutions, today announced its entry into the NAND portion of the cell phone market, through a family of wireless solutions integrating 90nm MirrorBit(TM) ORNAND(TM) Flash memory with its NOR portfolio of products. With MirrorBit NOR for code execution and MirrorBit ORNAND for data storage, the solutions deliver a complete memory subsystem for a range of phones that enable DVD-quality video, CD-quality audio and up to 5-megapixel photos on wireless handsets.
(Logo: http://www.newscom.com/cgi-bin/prnh/20060118/SFW077LOGO )
"Spansion has been a very close partner to Samsung for its NOR Flash memory requirements," said KS Hyun, executive vice president, Mobile Communications Division, Samsung Electronics. "With the launch of MirrorBit ORNAND, Spansion has taken an important step in rounding out its product portfolio for the wireless market."
MirrorBit ORNAND is a ground-breaking architecture created by Spansion. The first product, the 1Gigabit (1Gb) MirrorBit ORNAND MS device, is well-suited for data storage in wireless handsets, delivering a NAND interface and the compelling cost structure of traditional NAND solutions with the reliability and high-read performance of NOR Flash memory. Sold in Multi-chip Packages (MCPs) and Package-on-Package (POP), Spansion plans to deliver complete memory subsystems of up to 3 gigabits to its customers this year that include Spansion MirrorBit NOR, Spansion(TM) MirrorBit ORNAND and random-access memory (RAM) from leading RAM providers.
Scalable Platform Approach
Spansion's MirrorBit(TM) Flash memory solutions enable handset manufacturers to use a single-platform approach to scale their offerings from basic entry-level phones up to very high-end, fully featured phones.
A single Flash memory architecture, MirrorBit NOR serves both code and data storage in entry-level and feature phones, enabling handset manufacturers to reach the aggressive price points of this market, the highest volume segment of the handset business. Spansion's MirrorBit NOR product line for wireless applications scales from 64 Mbit to 512 Mbit and offers the highest read performance on the market.
"By enabling advanced read-performance capabilities, Spansion has opened a whole new gateway for design potential on both ends of the mobile market," said Remi El-Ouazzane, director, 2.5G Business Unit, Texas Instruments. "With Spansion's scalable MirrorBit technology, we now have the potential for bringing phones to market faster and in a more cost-effective manner."
To increase functionality in feature phones, manufacturers can now add MirrorBit ORNAND data storage to the MirrorBit NOR platform, thereby maintaining common software and reducing the time and effort to bring new phones to market.
"Having a variable MirrorBit NOR and MirrorBit ORNAND combination will give our customers the flexibility to address the complete spectrum of the mobile handset market," said Amir Mashkoori, executive vice president, Wireless Solutions Division, Spansion. "By introducing MirrorBit ORNAND, Spansion expands the capability for handset manufacturers to enable advanced features with more storage in their phones, and to address the high-end market opportunity."
Performance
Spansion's MirrorBit(TM) NOR and MirrorBit ORNAND memory solutions deliver high-performance code execution and data storage, which together create a compelling user experience, including:
-- Accelerated boot: Up to 54 percent faster boot time than pure code shadowing systems
-- Rich multimedia performance:
-- MP3: CD-quality MP3 playback
-- Digital camera: Supports up to 5-megapixel camera phone resolution
-- Digital video: DVD-quality MPEG4 video playback and recording with
performance exceeding 30 fps at VGA resolution
-- Advanced data transfer speeds: Enables wireless LAN 802.11B and USB 2.0 full speed uploading and downloading
-- Low power consumption: Improves power savings when in standby mode compared to pure code shadowing solutions
Availability
The 1Gb MirrorBit ORNAND MS is sampling now, with production planned this quarter.
The family of memory solutions will scale in density from 32 megabits for the basic cell phone market up to 3 Gb for the feature and smart phone segments. Specifically, the 1Gb MirrorBit ORNAND with 256-megabit MirrorBit NOR MCP is sampling now, with production planned for this quarter. The 1Gb MirrorBit ORNAND with 90-nanometer, 512-megabit MirrorBit NOR is targeted for mid-year production. Additionally, Spansion plans to offer solutions up to 3 gigabits based on MirrorBit ORNAND and 90-nanometer 512-megabit MirrorBit NOR MCPs in the second half of 2006.
About Spansion
Spansion is a leading Flash memory solutions provider, dedicated to enabling, storing and protecting digital content in the wireless, automotive, networking and consumer electronics markets. Spansion, previously a joint venture of AMD and Fujitsu, is the largest company in the world dedicated exclusively to developing, designing, and manufacturing Flash memory products and systems. For more information, visit http://www.spansion.com.
Cautionary Statement
This release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Investors are cautioned that the forward-looking statements in this release involve risks and uncertainties that could cause actual results to differ materially from the company's current expectations. Risks that the company considers to be the important factors that could cause actual results to differ materially from those set forth in the forward-looking statements include the possibility that demand for the company's Flash memory products will be lower than currently expected; that OEMs will increasingly choose NAND-based Flash memory products over NOR- and ORNAND-based Flash memory products for their applications; that customer acceptance of MirrorBit technology will not continue to increase; that there will be a lack of customer acceptance of ORNAND-based Flash memory products; that competitors may introduce new memory technologies that may make the company's Flash memory products uncompetitive or obsolete; that the company may not achieve its current product and technology introduction or implementation schedules; and that the company will not be able to raise sufficient capital to enable it to establish leading-edge capacity to meet product demand and maintain market share. We urge investors to review in detail the risks and uncertainties in the company's Securities and Exchange Commission filings, including but not limited to the company's Registration Statement on Form S-1.
NOTE: Spansion, the Spansion logo, MirrorBit, ORNAND, and combinations thereof, are trademarks of Spansion LLC. Other names used are for informational purposes only and may be trademarks of their respective owners.
Source: prnewswire
All trademarks and copyrighted information contained herein are the property of their respective owners.
Related Computer Hardware Articles
|
